20 MAKE CANNES FILM SHORTLIST FOR AUSTRALIA, 10 FOR NZ
The shortlist for the Cannes Film Lions were released at 3pm Cannes time this afternoon with Australia nabbing 20 and New Zealand 10.
Across Australia and New Zealand, Clemenger Group dominated with nine shortlists - six for Colenso BBDO Auckland, two for Clemenger BBBO Melbourne and one for CHE Melbourne. Publicis Mojo had seven – four shortlists for Australia and three for New Zealand. George Patterson Y&R Melbourne had three shortlists and Saatchi & Saatchi had three, two from Australia and one from New Zealand.
In Australia, Publicis Mojo had the most work recognised with four shortlists - two for Nestle Peter’s Drumstick Ice Cream ‘Ritual’ and two for Melbourne Tourism ‘Labyrinth’
George Patterson Y&R Melbourne had three shortlists, one for Foster’s Carlton Draught’s ‘Flash Beer’, one for City of Melbourne’s ‘Imaginary Guide’ and one for Victorian Government’s Climate Change Awareness ‘Black Balloons’.
Three Australian agencies had two shortlists each: BWM, Clemenger BBDO Melbourne and Saatchi & Saatchi Sydney.
BWM’s shortlisted entries were Sumo Salad’s ‘Sumo Kid’ and Telstra BigPond Entertainment on Demand ‘Limo’.
Clemenger BBDO Melbourne’s was shortlisted for SCA Hygeine Australia, one for Libra Tampons ‘The Comparison’ and the other for Absorbent Toilet Paper ‘The Folder’.
Saatchi & Saatchi Sydney’s two shortlists were for Sony HD Handycam ‘Kiss’ and one for Foxtel Sports Channel ‘Mrs’.
Seven other agencies had one shortlist each.
Draft FCB Melbourne (Honda Odyssey ‘Curfew’)
Grey Melbourne (John West Salmon ‘Flying Fish Tackle)
CHE Melbourne (Nando’s ‘Nando Fix’)
M&C Saatchi Sydney (British Council of Australia ‘Artist’)
Whybin/TBWA Sydney (Special Olympics’ ‘The Office’)
DDB Sydney (NAPCAN Child Friendly Australia ‘Children See, Children Do’)
The Furnace (TAC Victoria ‘Curtain Airbags’.)
New Zealand picked up 10 shortlists, dominated by Colenso BBDO Auckland with six - four shortlists for Frucor Beverages with ‘Nail’, ‘Aldulterers’, ‘No Friends’ and ‘Beach Party’, one for Hair Products for Men Mix Limited ‘Dominate’, and one for New Zealand Book Council ‘No two People’.
Publicis Mojo Auckland had three - two for Coca-Cola’s Mother ‘Natural’ and ‘Lemur’ and one for Greenpeace ‘Breathe’.
Saatchi & Saatchi Auckland had one shortlist for DB Breweries Tiger Beer ‘Taste it in this Life’.