WORKSHOPS AT CANNES
The 2006 Cannes workshops programme, included as part of the delegate registration package, will leave you pumped full of knowledge and fresh ideas.
Workshops hosted by:
Hertz: Radio And Other Clever Advertising, Radio For Art Directors – turning a sacred radio rule on its head, to demonstrate different ways to approach breakthrough radio advertising.
Wunderman, Online In 2006: Trends To Tactics And Everything In Between – even though the technology has grown at lightening speed, the advertising principles remain the same.
Design Business Association, How To Champion Effective Design Within Your Organisation Carefully – focused design investment can increase return on capital employed and increase net margin.
Neuro-Insight, Brain Imaging In Advertising And Media Research – great advertising does not work its magic through logic and reason and words, but through emotion.
Draft, Creating Branded Retail Environments – leveraging in-store marketing, visual merchandising, signage and graphics to create a retail experience that is engaging, enlightening and optimally enriching.
Locamundo, (R)evolution For Car Adverts: Create Car Adverts With CGI Cars And Real Life Locations – reality-based visualisation technology, which makes it possible to create advertisements for cars without the classic production problems.
MSN, Digital Inspiration By Observation, Experimentation And Collection – DoubleYou Joakim Borgstrom and MSN’s favourite, most creative advertisements from around the world.
Grey Worldwide, Embracing The Process: Making Effective Music For Advertising/Branding – investigating music used on an advertisement, exploring the process of its creation or selection, from beginning to end.
Corbis, Convergence And Creativity: Making Good Business Out Of Good Ideas – a guide to finding the media to support a great idea, and then dealing with the rights that make the idea possible.
Apple, Podcasting: A New Opportunity – the ins and outs of podcasting and Creativity And The Mac – tips to make your creativity fly.
Plum Productions, Thinking Outside Of The Box For Your TV Commercials – how to bid your jobs for the best results… efficiently and effectively.
Workshops will take place from Monday 19 - Saturday 24 June, level 01 of the Palais, and are only available to registered delegates of the 2006 Festival.
Book now to avoid disappointment as places are strictly limited: