BRANAGAN BACK IN AUSTRALIA AS ECD OF NET X

CB hears that former Y&R Sydney creative director Shaun Branagan, who has been based in Hong Kong for the last two and a half years as ECD of Saatchi & Saatchi, is back in the country and has been appointed ECD of hot interactive shop NetX, filling the vacuum left by the recent departure of Sean Gannan (who is now CD of Saatchi Sydney interactive division). For punters wondering why Branagan, he is no newcomer to the new interactive/integated landscape and may be considered somewhat of a pioneer: while CD at Y&R, the agency won the 2003 Cannes DM Grand Prix for client Jim Beam, which fully utilized the interactive component of direct marketing in a fresh way.
Over the years Branagan has worked at a number of top creative agencies in Australia such as Bam/SSB and DDB as well as overseas including a stint at Wieden and Kennedy. Branagan was elevated to CD of Y&R Sydney in 1997 following the merger with Mattingly, where he been been CD for a number of years.